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About the Smash the Stigma campaign
Almost 1.9 million Australians are living with diabetes, and a national survey shows over 300 people are diagnosed each day — that’s 1 every 5 minutes.1 Yet despite how common it is, there is still a misunderstanding about living with diabetes.
A recent Dexcom survey2 reveals that 68% of people who are living with diabetes have personally experienced a stigma about the condition.
We are on a mission to change the narrative about living with diabetes and empower people to share their stories – because no one should feel ashamed for managing their health.
Whether you are living with diabetes, support someone who does, or simply want to be part of the conversation, we encourage everyone to get involved by sharing your story or a stigma you'd like to smash on social media and include the hashtag #SmashStigmaDexcom. Help us Smash the Stigma. For good.
New survey2 reveals what Australia thinks

Impact of living with diabetes
97% said their life had changed
70% were shocked or worried
40% won’t see a GP or specialist regularly

Stigma and mental health
69% don't talk openly about it
68% have personally experienced stigma about the condition
49% report negative mental health impacts

Cost of living with diabetes
62% financially impacted by the condition

"It’s frustrating at times where people think that you did it to yourself."
Ashleyrose Gilham

"There is no cure right now. At the moment it is life long so it’s about managing it as well as you possibly can."
Juliet Love

"I only found out recently that I’ve lost a couple of uncles due to complications from living with diabetes. I think the stigma of talking about it prevented my family from sharing this information with me."
Ron Rosenbaum

"At the beginning I thought it was my fault so I kept it quiet. I felt in my head there was a stigma."
Gary Neville

Join the Smash the Stigma campaign
Want to get involved? It's easy.
Your voice matters. By speaking up, you can help others feel seen, challenge outdated stereotypes, and bring real visibility to what it’s like to live with diabetes in Australia.
Here’s how to take part:
1. Snap a photo or video of yourself and share your story or a stigma you'd like to smash
2. Post it on social media and include the hashtag #SmashStigmaDexcom.
3. Encourage others to join the movement! Share with your network and encourage them to voice their stories and help change how Australia sees living with diabetes.
Want to go further? Become a Dexcom Warrior now.
A community of everyday people living with type 1 diabetes and type 2 diabetes who manage their glucose levels alongside the demands of daily life.
Together, we share our stories, offer support, and spread messages of strength to others navigating their journey, as well as their families. We’re proud to be part of a community built on resilience, empowerment, and the drive to make informed, confident decisions about glucose management.
By joining others living with diabetes, you become part of a supportive network that celebrates strength, perseverance, and living life to the fullest.

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Reference: 1. Diabetes Australia. Diabetes in Australia. Accessible at www.diabetesaustralia.com.au/about-diabetes/diabetes-in-australia. 2. Data on file.
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